For companies exploring or expanding their CS functions, harnessing customer usage data is a key topic for discussion. For SaaS organizations, rich customer usage metrics (like logins, in-app activities, etc.) unlock key insights for their customer-facing teams.
Companies that lack usage data, like non-subscription businesses, face a larger challenge. A lack of usage insights is like taking an open book test versus taking one without. You rely upon gut feeling and personal sentiment, typically unreliable indicators of customer health.
Despite this, these organizations are often still well-positioned to leverage a dedicated Customer Success Platform. Join us to learn how tools like real-time customer alerts, Journeys, and Plays can propel your customer success efforts forward.